How do you provide helpline details to a woman who’ll be beaten if they’re found?​

With an award-winning idea (D&AD, Cannes Lions, London International Awards) to make an everyday sticker that masquerades as a barcode. These faux barcodes, with a helpline number in place of the usual code, can be put on any domestic object and go completely unnoticed by controlling partners.

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With these, there has been an unprecedented increase in the acceptance of helpline details from GPs and help centers who give them out to at-risk patients. AND international governmental and NGO agencies are also wanting to adopt the program.​

Stick the barcode on any item in your house or in your handbag so you will have the number hidden but also at hand if you need it.